{"id":1064,"date":"2014-06-23T09:06:33","date_gmt":"2014-06-23T09:06:33","guid":{"rendered":"https:\/\/www.surveycrest.com\/blog\/?p=1064"},"modified":"2019-03-12T12:28:58","modified_gmt":"2019-03-12T12:28:58","slug":"survey-reveals-10-percent-of-tech-startups-flourish","status":"publish","type":"post","link":"https:\/\/www.surveycrest.com\/blog\/survey-reveals-10-percent-of-tech-startups-flourish\/","title":{"rendered":"Survey Reveals 10% of Tech Startups Flourish, 90% Just Vanish!"},"content":{"rendered":"

In 2009, two former employees of YAHOO! got together to create a messenger service that worked through the internet, was almost free of charge, and so easy even a child could use it, in fact, be happy to use it. Brian Acton and Jan Koum competed with a number of Asian based text messaging services, but came out on top. They probably didn\u2019t know that their innovative and commercial idea would become a life changing billion dollar jackpot, but it has. Now that Facebook has acquired WhatsApp, it\u2019s gotten even bigger. What made it so attractive was its consumer friendly, easy to use,free of targeted mobile advertising<\/strong><\/a> service that was cheaper for internet users and gave people instant messaging facility. As of daily it has 500 million monthly active users, 700million active photos shared and 100 million video downloads. According to the Financial Times<\/em><\/strong><\/a>, WhatsApp \u201chas done to SMS on mobile phones what Skype did to international calling on landlines.\u201d<\/em><\/p>\n

The Survey That Revealed That 90% Startups Are Failures!<\/h2>\n

In today\u2019s world where everything\u2019s happening at the blink of an eye, businesses are popping up quicker than the seasons change. It is now becoming imperative to discover why only a small percentage of the startups succeed, and majority of them do not sustain themselves amongst the competition that springs up almost everyday. As technology is the new age, and has been on the rise for the past decade, investment in new tech related startups has been the most profitable form of business endeavor for the large companies. Recruiting new and fresh talent and enabling them to bring forth their ideas to the market has proven to be a low on budget process, which results in high returns and hassle free startup to a new venture. Allmand Law did a survey<\/strong><\/a> that tells that 90% of the tech startups fail. It is imperative now to discover the reasons behind such a high percentage of failures. Everybody knows it is not easy to find talent in this field, to have an idea that looks as good in real as it does on paper is no mean feat, and that maybe one of the core reasons behind the majority startups\u2019 failure.<\/p>\n

The reason behind the startups that were successful was that they had the right vision. They brought out a product that was in demand, easy to use, consumer friendly, and provided a solution to the customers need. It\u2019s all about the idea, and how you pitch it. The timing, the placing, capturing the very vein of your target market, and of course, lots of luck! To have a clear foresight, like Google, to be what people were looking for like Instagram, to create a comfortable, homely environment like Facebook<\/strong><\/a>, all it takes is that one sweet stroke of being at the right place at the right time. It does not mean that planning and a great idea don\u2019t value anymore. Of course, with the right planning, marketing and execution of any idea, you can become one of the 10% of the successes in the tech startups too.<\/p>\n

Keep Up With the Pace of Time Or Fall into Oblivion!<\/h2>\n

It is quite difficult to truly have an idea that would click, not just instantly, but sustain its use, reinvent itself and has the ability to move forward as the times progress. The world keeps changing everyday, and to be able to change with it is what makes you stay commercial and brings more people to your product. In the tech world, the analysts have to keep tracking the ups and downs of a trend, the reaction of their consumers, whether they are getting tired of navigating through the software or bored with the same old app, what more they would require, how to make their program easier to use for people of all ages, be they 16 or 60, to have a varied clientele, and then to maintain it. Many apps have come and created a buzz, but they couldn\u2019t last because when people really got into them they either got lost, or had used it before. Following are some examples that would really show the chase of cat and mouse for startups:<\/p>\n