{"id":2168,"date":"2015-12-02T10:57:20","date_gmt":"2015-12-02T10:57:20","guid":{"rendered":"https:\/\/www.surveycrest.com\/blog\/?p=2168"},"modified":"2016-04-07T09:58:40","modified_gmt":"2016-04-07T09:58:40","slug":"what-millennials-want","status":"publish","type":"post","link":"https:\/\/www.surveycrest.com\/blog\/what-millennials-want\/","title":{"rendered":"What Millennials Want"},"content":{"rendered":"<h2>The Millennial Is The New Customer<\/h2>\n<p>Move over Generation X. The  businesses of today have now set their sights on a new breed of customer in  2016; Millennials. It isn&rsquo;t surprising considering that they now make up a  major part of the workforce. In other words, they have money to spend and businesses  want a hefty portion of it. <\/p>\n<h2>They Just Keep On Coming<\/h2>\n<p>Let&rsquo;s not forget millennials who  hail from international territories. You have immigration to thank for that.  Their numbers just keep growing and show no signs of stopping. In other words,  every <a href=\"https:\/\/www.surveycrest.com\/blog\/marketing-plan-small-business-ahoy\/\" target=\"_blank\"><strong>marketing plan<\/strong><\/a> should incorporate Generation Y.<\/p>\n<p align=\"center\"><a href=\"https:\/\/www.surveycrest.com\/blog\/wp-content\/uploads\/2015\/12\/They-Just-Keep-On-Coming.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.surveycrest.com\/blog\/wp-content\/uploads\/2015\/12\/They-Just-Keep-On-Coming.jpg\" alt=\"Millennial Spending By 2017\" title=\"They Just Keep On Coming\" width=\"600\" height=\"453\" class=\"alignnone wp-image-2172\" \/><\/a><\/p>\n<h2>But What Do They Want?<\/h2>\n<p>Generation Y keeps spending more  each year which makes it an unavoidable market for brands, both old and  new.  Unfortunately, most businesses still  struggle to make a connection with this generation.  Brands must adapt in order to stay relevant to  this market especially if they hope to stay competitive and grow. <\/p>\n<p>What makes millennial customers  tick? What is it that&rsquo;s separates Generation Y from all the others? How does  this generation think especially when it comes to buying decisions? How do you  appeal to the customer in them? How do you reach them in this day and age  especially when traditional forms of advertising don&rsquo;t work on them as  effectively? Here are some valuable insights that will help your business stay  young and appeal to Millennials. <\/p>\n<p align=\"center\"><iframe loading=\"lazy\" src=\"https:\/\/www.slideshare.net\/slideshow\/embed_code\/key\/E3E2uyFeEBjnCX\" width=\"595\" height=\"485\" frameborder=\"0\" layout=\"responsive\" sandbox=\"allow-scripts allow-same-origin\" scrolling=\"no\" allowfullscreen> <\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Millennial Is The New Customer Move over Generation X. The businesses of today have now set their sights on a new breed of customer in 2016; Millennials. It isn&rsquo;t surprising considering that they now make up a major part of the workforce. In other words, they have money to spend and businesses want a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2170,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[145],"tags":[],"class_list":["post-2168","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-small-business"],"_links":{"self":[{"href":"https:\/\/www.surveycrest.com\/blog\/wp-json\/wp\/v2\/posts\/2168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.surveycrest.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.surveycrest.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.surveycrest.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.surveycrest.com\/blog\/wp-json\/wp\/v2\/comments?post=2168"}],"version-history":[{"count":8,"href":"https:\/\/www.surveycrest.com\/blog\/wp-json\/wp\/v2\/posts\/2168\/revisions"}],"predecessor-version":[{"id":2518,"href":"https:\/\/www.surveycrest.com\/blog\/wp-json\/wp\/v2\/posts\/2168\/revisions\/2518"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.surveycrest.com\/blog\/wp-json\/wp\/v2\/media\/2170"}],"wp:attachment":[{"href":"https:\/\/www.surveycrest.com\/blog\/wp-json\/wp\/v2\/media?parent=2168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.surveycrest.com\/blog\/wp-json\/wp\/v2\/categories?post=2168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.surveycrest.com\/blog\/wp-json\/wp\/v2\/tags?post=2168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}