With Black Friday just days away – Nov 29 – holiday shopping excitement is palpable. Retailers have got the inventories ready, promotion in place, and count down timers ticking. As the biggest sale event of the year – one that has already been shortened this season – Black Friday now spans a whole week, through to Cyber Monday.
In this post you will find some interesting facts and statistics concerning Black Friday 2019 trends. You can see what the growth predictions are, the popular categories that’ll see the highest sales, and the people who will be your biggest consumers next week. Gotta tell you, we have uncovered some surprising stats, to be honest.
So let’s dive straight in.
Prime Day was a shopping fest spanning over 48 hours that started on July 15 and concluded on July 16 this year. But it changed the way holiday shopping trends were predicted for Black Friday and Cyber Monday. Amazon – the retail giant who already gets the most sales during Black Friday – took up a significant portion of Black Friday sales months before it even started.
So many holiday purchases were made during Prime Day that retailers started worrying about their holiday season sales projections.
Does it mean Prime Week has dethroned Black Friday as the year’s biggest shopping event?
Not really. Here are some data driven facts about the holiday shopping to help you plan accordingly:
As per RetailMeNot report,
However, across demographics, price is the biggest factor that influences 7 out of 10 customers’ buying choices for Black Friday season.
Yes, Black Friday offers extremely exciting shopping opportunities, but before you get caught up in the frenzy, take a step back and approach the whole thing with caution. Download a couple of apps to track deals, discounts, and rewards. Apps such as Shopkick, The Coupons App, and SlickDeals help you keep track of Black Friday deals. Just browse through the deals the app has sourced for you, click on the one you like, and enter the retailer’s online store.
There you can make the purchase, add coupons to sweeten the deal even further, and wait for the package to arrive. Happy Black Friday shopping.
Also, don’t forget to let us know in the comments where you found the best black friday deals. Let’s exchange notes.
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